Data retention schedule last updated August 2025. See also the privacy notice.

Data categoryExamplesRetention periodAction on expiryJustificationResponsibility
Marketing dataMailing lists, campaign records, consents.2 years since last contact.Delete.UK GDPR, Consent validity.Marketing/ Director
Website user dataUser accounts, analytics, contact forms.2 years since last activity.Delete.Business need, consent.Marketing/ Director
Supplier/ Contractor RecordsContracts, contact information, invoices.6 years after contract ends.Delete.Limitation Act, Business need.Finance/ Director
Client consultancy filesProject proposals, reports, research, ad correspondence.6 years after project ends.Review and delete or anonymise.Contractual obligationOperations/ Director
Employee recordsContracts, pay, performance, right to work.6 years after employment ends.Delete or anonymise.Limitation Act, Employment LawHR/ Director
Payroll and financial dataPayslips, expenses, accounts, invoices.7 years after end of tax year.Delete or destroy.HMRC, Companies Act.Finance/ Director
Data retention schedule