Learn how to use the framework: activate, assess, communicate, engage, monitor, and rebuild. Learn more.
Brand & communications Clear messaging builds trust and improves engagement. Sailfin helps charities sharpen their proposition, strengthen stakeholder communications, and create practical plans that support income and impact. Who’s it for We support charities that want communications to be clearer, more consistent, and more effective. Chief executives & leadership teams Support to clarify positioning, narrative,…
Refugee Week is an arts and culture festival taking place every year around World Refugee Day on 20 June.
Effective criris communications when it’s needed most – and how to plan ahead
Explore the science behind emotional marketing and how it can drive donations and supporter loyalty.
Understand how storytelling can drive engagement and bring your nonprofit’s mission to life.
How to craft a charity brand voice that resonates with donors using the language of purpose. In the charity sector, where trust must be earned not bought, language is more than decorative copy to fill a space. It is the thread that binds mission to meaning. For not-for-profits and social enterprises, voice is not simply…
Clear, authentic, and strategic communication lies at the heart of every charity’s success. Whether it’s sharing your story, engaging supporters, attracting new donors, or advocating for change – how you communicate shapes the way people connect with your mission. Strong communications can build trust, inspire action, and ensure your charity’s voice is heard in a…